Activation
Loyalty
Incentive

Partner Leaderboards

Recognize, rank, and reward—leaderboards turn performance into motivation.

A Partner Leaderboard is a motivational tool that displays rankings of channel partners—or individual sales reps—based on measurable achievements over a set period. It creates visibility, recognition, and a sense of healthy competition that drives performance.

Leaderboards track and rank performance using clear, predefined metrics such as:

  • sales volume or revenue,
  • units sold,
  • number of new customers,
  • deal registrations,
  • or points earned in an incentive program.

Rankings are updated regularly (daily, weekly, or in real time), giving participants immediate feedback on their standing. Top performers are often rewarded with prizes, bonuses, or exclusive non-monetary recognition such as event invitations, special status, or accolades.

  • Provides immediate visibility into performance compared to peers.
  • Activates competitive motivation, pushing participants to improve.
  • Creates a sense of accomplishment and recognition for top performers.
  • Builds community and engagement through friendly rivalry.
  • Leaderboards turn individual or team achievements into a public, visible success story. By combining recognition, competition, and tangible rewards, they foster stronger motivation and participation across the partner ecosystem.

  • Boost engagement in sales contests, SPIFs, and incentive programs.
  • Reinforce desired behaviors by tying rankings to KPIs.
  • Provide real-time performance insights for participants and administrators.
  • Strengthen loyalty by rewarding both excellence and improvement.
  • Encourage continuous participation through recognition, not just rewards.
  • Partner Leaderboards are highly versatile and effective across:

    • Channel programs – motivating distributors, resellers, and dealers.
    • Internal sales teams – fostering competition and collaboration.
    • Incentive programs – tracking points, claims, or SPIF results.
    • Ongoing engagement – creating recurring motivation within portals.

    Modern digital platforms make leaderboards easy to configure, customize by KPIs, and integrate into partner portals. Visibility can be adapted—public to all, restricted to groups, or personalized—to ensure the right balance of competition and fairness.

    Compatibilidad con objetivos de marketing
    Sales & Conversion
    Lead Generations
    Customer Retention
    Customer Engagement
    Customer Activation
    Customer Intelligence
    Drive to Store
    Workforce Engagement
    Brand Awarness
    Edutainment
    Boost Channel Sales
    Customer Loyalty
    Los valores que se muestran son indicativos: la eficacia puede variar en función de la estrategia de la campaña o cuando se combina con otras mecánicas.